About Belle Terre Floral

Belle Terre Floral creates bold, art-forward florals for weddings and high-profile events in Boulder County and beyond. Led by Sarah Cioni, we bring calm direction, sharp execution, and a love of dramatic color to every stem we place.
Based in Niwot, Colorado. Built for events that need to look flawless on camera and in real life.
Get In TouchMeet Sarah
Sarah Cioni is the owner and lead designer of Belle Terre Floral, known for creating bold, art-forward florals that feel elevated, intentional, and effortless. Her work spans red carpet events, TV and film premieres, celebrity weddings, and branded corporate gatherings where every detail has to land flawlessly.
Her floral career began in 2001 with the launch of The Painted Primrose Floral Studio, which quickly grew into one of Northern Colorado’s most respected wedding floral companies. In 2016, she sold the business and moved to Los Angeles, stepping into a fast-paced world of premieres, productions, and high-profile events.
Hollywood sharpened her into the designer she is today: calm under pressure, highly organized, and deeply focused on execution. She learned how to build moments that read beautifully in real life and through a lens—whether it’s a dramatic entrance installation, a statement centerpiece, or a full-room transformation.
In 2021, Sarah returned to Colorado and opened Belle Terre Floral. She is now the resident florist for Wedgewood Weddings in Boulder, producing at a high level and high volume while keeping each event personal. Clients love her for how closely she listens, how confidently she guides the process, and how she obsesses over the details—so the final result feels cohesive, refined, and unmistakably theirs.
If you’re planning a wedding or event and want florals that feel like art—beautiful, intentional, and truly you—Sarah would love to hear what you’re dreaming up.

Our Approach
At Belle Terre Floral, everything we do lives at the intersection of artistry, intentionality, and collaboration. We approach florals like composition, building rich, dimensional designs with an artist’s eye for color, texture, and mood.
Every stem is chosen with purpose, shaped by season, setting, and what will truly perform on the day so your flowers look incredible from first photo to final moment. And because it’s never about our ego, we listen closely, translate your inspiration into a clear plan, and guide you through the details with calm confidence, so the final result feels personal, cohesive, and unmistakably yours.

Artistry
Sculptural Design
Rooted in Story
Intentionality
Every Stem Chosen
with Purpose
Collaboration
Seamless Partnership with
Planners & Producers
